The Accidental Content Creator Course

Are you responsible for producing content for your business, professional practice or employer but without ever having been shown how to do it properly?

You might be a business owner trying to make your expertise more visible, a professional expected to contribute articles and insight, or an employee who has inherited responsibility for blogs, website updates, social media or video.

You understand the business and its customers, but turning that knowledge into useful content can be surprisingly difficult.

The Accidental Content Creator is a practical three-hour training course for business owners, professionals and employees who want to create clearer, more purposeful content.

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What we will cover during the session

The Accidental Content Generator is not giving you a push here, click this, method of posting pointless content. It is about creating content that will really work for your business and for your customers and clients. To do that, you need to understand the process of content creation. 

The 'why' you are creating your content is often more important than the 'how'. In fact, the how is easy; the why is what really matters.

We will be looking at how to:

  • identify useful subjects from genuine customer questions
  • give each piece of content a clear audience and purpose
  • explain business expertise in clear, human language
  • choose between blogs, social posts, website content and video for best effect
  • use AI without producing generic or unreliable content
  • create a manageable 30-day content plan

You do not need to be a professional copywriter, marketer or video presenter. The course gives you a straightforward process for deciding what to create, why it matters and how to make it useful to the people you want to reach.

You will leave with a bank of relevant ideas, a clearer way to communicate your knowledge and a manageable content plan you can begin using immediately.

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Kevin Robinson - the Content Generator, will be teaching this course.

Speak to the Content Generator

Turn what you know into content people will value

Whether you are

  • building your own business
  • representing your professional expertise
  • creating content for your employer
  • Just wanting to add content creation skills to your CV

This course will give you the structure, confidence and practical skills to do it with purpose.


Speak to the Content Generator

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